


Graphic Design Projects
Graphic Design Projects
Dec 22, 2025
Dec 22, 2025
Graphic Design
Graphic Design
Based on the Graphic Design in the portfolio, the specific design choices serve a strategic purpose rooted in conversion, brand authority, and technical precision. 1. The Strategy of "Clean-Tech" Minimalism focuses on high-contrast, minimalist layouts because they reduce "cognitive load." For technical or service based brands, the goal is to make complex information easy to digest. 2. Typographic Authority The heavy use of bold, sans-serif typography isn't just a style choice; it’s about establishing trust. 4. Custom Iconography as "Visual Shortcuts" Rather than using generic stock icons, the projects emphasize custom-designed glyphs.
Based on the Graphic Design in the portfolio, the specific design choices serve a strategic purpose rooted in conversion, brand authority, and technical precision. 1. The Strategy of "Clean-Tech" Minimalism focuses on high-contrast, minimalist layouts because they reduce "cognitive load." For technical or service based brands, the goal is to make complex information easy to digest. 2. Typographic Authority The heavy use of bold, sans-serif typography isn't just a style choice; it’s about establishing trust. 4. Custom Iconography as "Visual Shortcuts" Rather than using generic stock icons, the projects emphasize custom-designed glyphs.









Conclusion
These projects, including editorial layouts, restaurant menus, and promotional banners, demonstrate a cohesive approach to visual communication across both print and digital formats. Through refined typography, balanced layouts, and consistent branding, each design enhances readability while reinforcing brand identity. Whether experienced in a magazine, a dining environment, or through banners, the work transforms everyday brand touchpoints into engaging, memorable experiences that support both storytelling and promotion.
These projects, including editorial layouts, restaurant menus, and promotional banners, demonstrate a cohesive approach to visual communication across both print and digital formats. Through refined typography, balanced layouts, and consistent branding, each design enhances readability while reinforcing brand identity. Whether experienced in a magazine, a dining environment, or through banners, the work transforms everyday brand touchpoints into engaging, memorable experiences that support both storytelling and promotion.

Motion design
Visual design
UI/UX design
Storytelling
Felipe
Adding a sprinkle of wizardry to your project and let's craft a truly magical experience.
Reach out and let's unleash the potential of your project. ✨
© 2024, Felipe Vargas

Motion design
Visual design
UI/UX design
Storytelling
Felipe
Adding a sprinkle of wizardry to your project and let's craft a truly magical experience.
Reach out and let's make it happen ✨.
I'm also available for full-time or Part-time opportunities to push the boundaries of design and deliver exceptional work.
© 2024, Felipe Vargas

Motion design
Visual design
UI/UX design
Storytelling
Felipe
Adding a sprinkle of wizardry to your project and let's craft a truly magical experience.
Reach out and let's make it happen ✨.
I'm also available for full-time or Part-time opportunities to push the boundaries of design and deliver exceptional work.
© 2024, Felipe Vargas
